Mark Wales, a CEO, entrepreneur, military veteran and former contestant on Australian Survivor, is visiting Bathurst for the first time and described the town as “really lovely.” Though usually an introvert, he’s enjoying using platforms like BizMonth to connect and educate.
Bathurst has made a strong impression on Mark, and he expressed his desire to road trip around the region. But it’s not just sightseeing on his mind—Mark’s passion is sharing insights he’s gained from his unique career trajectory, blending business and military experience. He hopes his teachings resonate with local businesses, giving them practical tools to thrive in uncertain times.
When asked how he fosters a culture of resilience and adaptability in his ventures, Mark mentioned his “war-gaming” process. “I plan everything on paper—what could go wrong or right—then conduct an after-action review,” he explained. This strategy mirrors his time as a special operations commander, where high-stress situations demanded strategic planning and performance excellence.
As part of Bathurst’s BizMonth campaign, which highlights the role of local businesses and encourages shopping locally, Mark is offering masterclasses to help business owners build resilience and adaptability. His insights, drawn from both his entrepreneurial endeavours and military background, provide valuable lessons on leadership and handling unpredictability.
Through BizMonth, Mark hopes to leave behind actionable advice for businesses to apply in their own operations.
