From July 2022 parts of Central West NSW will have its own tourism zone – Destination Central West, under Destination NSW’s seven zone marketing plan from July 2022, previously six zones.
The NSW Government announced the changes to the state’s Destination Networks in November 2021, in a move it said will ensure the regional visitor economy is set up for continued success and receives more local resources and support.
Destination Country & Outback (DNCO) will be visiting Orange, Parkes and Bathurst next week in conjunction with destination marketing agency – Destination Marketing Store, to conduct workshops in preparation for the new Destination Central West Management Plan.
RDA Central West director Wayne Sunderland said these workshops will help inform this plan and discuss the priorities, challenges and opportunities for tourism and the visitor economy of the region.
“We encourage representatives from local government and industry, as well as tourism operators and relevant stakeholders to register and have their say.”
“Input from local stakeholders is imperative to developing a management plan for Destination Central West. With the Rex and Delta Airlines partnership, Dixons Long Point Crossing Project and Great Western Highway Upgrade, tourism in Central West NSW could see exponential growth over the coming years.”
Councillor Margaret Hogan from Bathurst City Council said tourism is an important part of Bathurst’s future and tourism stakeholders should attend to have their say.
“The visitor economy is hugely important to Bathurst as is its future. This is an important workshop,” said Cr Hogan.
The workshops will run for two hours in Bathurst, Orange and Parkes on May 16, 17 and 20 respectively.
To register your attendance, visit Destination Country and Outback’s registration pages listed on eventbrite.com.com.au.
To keep up to date with progress, grants and opportunities in the Central West, follow RDA Central West on Facebook and Instagram.