The creative and tourism sectors will come together at free workshops in April. The ‘Arts & Cultural Tourism in Regional NSW: From Ideas to Action’ workshops are hosted by regional arts development organisation Arts OutWest.
“We know that Arts and culture can play a powerful role in driving visitation and strengthening regional identity,” said Arts OutWest Executive Director Kylie Shead. “With current travel challenges, it’s more important than ever to attract visitors to the Central West and likewise find new ways of supporting our creative and heritage sectors.”
“We encourage people from all parts of the puzzle – the creatives and the tourism operators, as well as local government and agencies – to come together in these workshops”, Ms Shead said.
The first round of workshops will be held in Grenfell, Canowindra and Lithgow:
- Tuesday 21 April – Grenfell Community Hub, GRENFELL – 9:30 am to 12 pm.
- Tuesday 21 April – Perennialle Plants Nursery, Cafe and Emporium, CANOWINDRA – 2:30 pm to 5 pm.
- Wednesday 22 April – Lithgow Library LITHGOW – 1 pm to 3:30 pm.
Delivered by industry expert Andrew Grey, who will draw on recent research and a brand-new resource toolkit, the sessions will help participants better position existing cultural activity within the visitor economy. They will look to identify opportunities to shape new experiences that are compelling, place-based, and aligned with what visitors are seeking.
Participants will consider how to develop and package arts and cultural activity into bookable, market-ready experiences, and how to build stronger connections with the tourism sector, including local operators, destination marketing organisations and councils.
The workshops are open to the whole community and would be relevant for artists, cultural organisations, tourism businesses and local government.
The workshop is designed to be collaborative and outcome-focused, supporting participants to identify practical next steps for growing cultural tourism in their own communities.
Presented by Arts OutWest through the Regional Arts Network Regional Futures program, funded by Create NSW.
Bookings required. Book online: www.artsoutwest.org.au/ideas-to-action
Arts OutWest is the regional arts development organisation for the NSW Central West, supported by the NSW Government (Create NSW), the Australian Government (IVAIS), 12 local governments and Charles Sturt University.
